PABU, BOSTON

BACKGROUND

Cynthia (founder of Hockeystick Media) was hired specially to oversee the content creation of a 3-day photoshoot at the new opening of Pabu in Boston, Massachusetts. 

OVERVIEW

The goal of the shoot was to capture enough photos and videos to implement a 3 month social media strategy that consisted of influencer marketing, 4-5 social media posts per week, and videos for weekly Instagram story highlights. The photos we delivered encompassed everything from happy hour promotions to private dining to take-out and omakase. 

 

Photography